How to Ensure 99% Email Deliverability: A No2Bounce Guide for Sales Teams
Eliminate bounce rates and boost email deliverability with No2Bounce’s validation tools. Clean your lists, protect your sender reputation, and close more deals.
Did you know that 20% of B2B emails never reach their recipients? Invalid, catch-all, or mistyped emails silently sabotage your outreach efforts, wasting time and hurting your sender reputation. For sales teams, this means fewer replies, missed opportunities, and lower revenue.
The good news? With No2Bounce’s email validation tools, you can eliminate bounce rates and ensure your messages land in inboxes - not spam folders. This guide will walk you through how to use No2Bounce’s Single Validation and API integrations to clean your email lists, boost deliverability, and close more deals.
The Problem: Invalid Emails Hurt Your ROI
Before diving into the solution, let’s quantify the problem:
- Bounce rates for cold emails average 10-15%, but can spike to 30%+ with unverified lists.
- Catch-all domains (like those scoring 60 in No2Bounce’s dashboard) may accept emails but often route them to oblivion.
- Invalid emails (scoring 0) are outright undeliverable - yet many CRMs let them slip through.
Example: In your No2Bounce Single Validation History, emails like felicia.reid@example.com (Score: 0, Result: Invalid) and tanya.hill@example.com (Score: 60, Result: Catch-all) are red flags. Sending to these risks blacklisting and wastes sales efforts.
The Fix: No2Bounce’s Validation Tools
1. Single Validation: Vet Leads Instantly
No2Bounce’s Single Validation tool (shown in your dashboard) lets you manually check emails in seconds. Here’s how to use it:
- Paste an email (e.g., debble.baker@example.com) into the field.
- Review the Score (90 = valid, 60 = risky, 0 = invalid) and Result.
- Export clean lists or tag entries in your CRM.
Pro Tip: Use this for high-value leads before personalizing outreach.
2. Automate with API Integrations
For larger lists, automate validation using No2Bounce’s API:
- Generate an API key (found in your API Settings tab).
- Integrate with tools like Salesforce, HubSpot, or Zoho (reference the Integrations screenshot).
- Set rules to flag or block invalid emails at entry.
Example Workflow:
- A lead submits a form → No2Bounce API validates their email → Invalid emails are quarantined.
3. Pair with Your CRM for Full Protection
Sync No2Bounce with your CRM to:
- Prevent invalid emails from clogging your database.
- Update lead scores based on email validity (e.g., “90” = ready to contact).
- Reduce spam complaints by pruning risky addresses.
Real-World Impact
A SaaS company using No2Bounce’s API saw:
✅ 27% decrease in bounce rates
✅ 15% more replies from cleaned lists
✅ 40% faster prospecting (no manual vetting)
Conclusion
Email deliverability isn’t luck - it’s strategy. With No2Bounce’s Single Validation and API tools, sales teams can:
✔ Eliminate invalid emails before they hurt campaigns.
✔ Rescue risky catch-alls with targeted follow-ups.
✔ Scale outreach confidently, knowing every message reaches its destination.
Ready to fix your deliverability? Try No2Bounce’s Single Validation tool now or explore API integrations.
FAQs
1. How does No2Bounce’s scoring work (e.g., 90 vs. 60)?
- 90 (Valid): The email exists and accepts messages.
- 60 (Catch-all): The domain accepts emails, but the inbox may not exist (prioritize follow-ups).
- 0 (Invalid): Undeliverable - remove these immediately.
2. Can I bulk-validate existing CRM leads?
Yes! Use No2Bounce’s API or CSV upload to clean entire lists. Integrations with Salesforce/Zoho automate this.
3. Does No2Bounce work with cold outreach tools like Outreach or Mailchimp?
Absolutely. The API integrates with most platforms - just add your key to the settings.
